Digital Marketing

Posted on: Saturday, 13 October 2018

Overview:

Online marketing & Social Media became one of the most successful tools in advertising for any kind of business. It’s the appropriate time to invest into the internet marketing and know the basic concepts of that online world. The core of this Workshop is awareness of Online Marketing world Techniques & Secrets, and how to reach targeted customers easily in a professional ways.

In this Workshop we will Discuss the most popular online channels used by the targeted customers In order to reach potential internet customers, The Best Social Media Marketing Trainer & Instructor all over the world, and how to create an integrated online marketing plan putting in consideration the popular online channels used by each country internet users that will help in building up a reputable online image for your business in the right place with the best ROI

2. Learning Objectives:

Upon completion of program, you'll be able to:

ü Be aware of Main Social Media Channels

ü Understand how using Social Networks can achieve your business goals.

ü Creating Online Ads through Social Networks

ü Create a Social Network plan

ü Using Social Networks in Competitor’s Analysis

ü Manage & Monitor any Online Social Activity

3. Online Marketing Workshop Content

Day 1 :

ü Most Popular Social Media Platforms

ü Social Media Platforms Types

ü How to use your Facebook effectively?

ü Facebook Advertising

ü LinkedIn in Business

ü LinkedIn Advertising

ü Twitter Techniques & Secrets

ü Twitter Advertising

ü Social Media Optimization
ü Social Media Listening & ORM

ü Facebook Chatbot
ü Social Media Re-Marketing

Day 2 :

ü Instagram in Online Marketing for corporate

ü How to use YouTube ?

ü Google + and its Trend

ü Content Marketing

ü Content Plan

ü How to Deal With Negative Comments
ü Advanced Search & Generate Leads From Social Media

ü How to Increase Your Community in a Professional Ways

ü Recommendations for Engaging with your Community

ü Social Media Mix

ü Most Popular Software in Managing SM

ü Reports & Insights in Social Media
ü Modern Social Media Marketing Trends in 2018

4. Methodology:

The Workshop is geared towards Internet Business learning and uses participatory approaches as much as possible. A variety of methodologies will be used, including presentation, discussions, group work, video discussions, question and answers, practical sessions (hands-on practice), small and large group exercises, and simulations.

5. Learning Media and Formats:

ü Online Presentation

ü Online Case Studies

ü Internet Marketing Books on CD
ü Practical Workshop

6. Who Should Attend?

ü Junior Marketer

ü Senior Marketer

ü Junior Online Marketer

ü Senior Online Marketer

ü Business Development & Marketing Managers

ü Web Developers

ü Web Designers